The Hotel That Saved a Town

Who ever thought it possible that a hotel could save a town, only has to see the evidence on how the Harbor View Hotel transformed a small town off the coast of Massachusetts from a poverty stricken community to a thriving hospitality community.

Harbor View - A Hotel That Saved A Town

“This book was a dream project for us and there are so many people to thank! This project would not have been possible without our hotel owners who are committed to preserving the history of Harbor View and the island. Thanks to Jan Pogue, Publisher of Vineyard Stories, for steering the ship from concept to completion, to Nis Kildegaard for the in depth research and the way in which he told our story (hard to believe this was his first book!), to Alison Shaw for her stunning imagery and tireless efforts to capture the right shots, to Ben & Lainey Scott of Bluerock Design Co. for the beautiful layout and design that seamlessly integrated our branding. Finally, last but never least, thanks to Bob Carroll, former owner of Harbor View, a treasure trove of island history and at 90 years old amazes us with his sharp memory and wit!”

– Elizabeth Rothwell, Regional Marketing Director of Scout Hotels

The Harbor View the largest hotel in the largest town on Martha’s Vineyard is a vital resource on this Island, seven miles off the coast of Massachusetts. It is a popular resort for summer visitors and a part of the year round Vineyard, sponsoring and hosting dozens of community events.

But in 1891, the year it was built, it was considered so important that its construction was heralded as civic enterprise. It was bankrolled by sixteen Edgartown residents worried their town was deteriorating so badly that one prominent writer had already called it “far advanced in decay.” It was into this hopeless scene that investors collected $5,000 (equivalent today to $128,200) and financed the construction of a hotel they hoped would bring them enough seasonal visitors to help bring Edgartown back to life.

Harbor View Hotel, Edgartown, with Addition, Shute image E56

“The Hotel That Saved A Town has a way of taking the reader back to specific historical events that shaped the Harbor View Hotel. A tumultuous past that evolved into a successful relationship between the current owners and Scout Hotels proves to the fact that indeed the town was saved – but at the same time, the town held up the hotel.”

– Andrew Bartlett, General Manager of Harbor View Hotel

You can purchase copy at our Harbor View Hotel Front Desk, as well as order it online at one of our local bookstores like Bunches of Grapes and Edgartown Books.

Social Shape Up Workshops 2015

Social media is a trend that’s here to stay and in 2015 we’re welcoming it with a set of four unique workshops all about the basics on social media, where you’ll learn how to engage your audience, turn those page views into clients, and in general, have a better sense of what social media actually means and how you should be using it.

Social Media Collage

To achieve just that, we have partnered with Social Media Experts Jason Bridges of SocialBridge and Holly Finigan of the Nantucket blACKbook to bring you the following four Social Shape Up workshops:

Jump Start Your Social Media – Sunday February 8th from 2pm – 3:30pm 

What you’ll learn:

  • build your content strategy for 2015
  • optimize your time spent on the right platforms for you and your brand
  • set realistic “digital” goals 

social media 101 HV

Talk Tweet To Me – Sunday February 8th from 4pm – 5:30pm 

What you’ll learn:

  • Organize content with Lists
  • Tweak your strategy with analytics
  • Find the right Twitter Chat and how to connect within it 

talk_tweet_hv3

Instagram 303 – February 8th from 7pm – 8:30pm

What you’ll learn:

  • Broaden your reach with hashtags
  • Using direct messaging efficiently
  • Learn about apps that integrate well with Instagram 

instagram

Email Marketing 101 – Monday February 9th from 9am – 10:30am

What you’ll learn:

  • start a new or improve your email marketing campaigns
  • create calls to action that will lead your customers to your brand
  • creatively build your subscriber list

email marketing

Take advantage of our hotel packages that include overnight stay as well as participation in these four social media workshops. Read more about this social media + hotel package and book your package online.

Only want to stay for the workshops? Sign up for one or all four by emailing Holly at holly@nantucketblACKbook.com